If You Want a Better Cup of Coffee, Pay with Cash

During the recent World Series one of the constant interruptions was an ad featuring a group of youngsters marveling about a mysterious stranger who obviously was “greatly respected,” and a man of “considerable power and influence. “  He came into town, received the best in goods and services from merchants, but never seemed to pay for anything.

It turns out that the stranger used a variety of mobile payment methods, including his smartphone and his Apple watch.  All he had to do was turn the appropriate device to the appropriate interface, and presto – payment made.  How wonderful.  How efficient.  How cool.

I wonder if the boys knew that the mysterious stranger likely left town disappointed.  Sure, he had a cup of coffee, a meal in a nice restaurant, a new hat and a book,  all swiftly paid for with a wave the wrist, but something was missing – all of those items didn’t satisfy him as much as they once did.  Why not?  Because it was too easy. Continue reading “If You Want a Better Cup of Coffee, Pay with Cash”